What do you buy into a USD2,000 bag? Timeless design, superb materials and impeccable workmanship that translate to enduring quality, I guess. Gucci’s most skilled artisans will travel the world to selected Gucci stores to be stationed at temporary custom-built workshops where the clientele could witness live the process of crafting Gucci’s most iconic bags such as the New Jackie and the New Bamboo among others. Moreover, they will also hand-emboss customer’s initial on the bag on the spot – talking about high-end luxury. Current schedule includes Tokyo, Osaka, Rome, Paris, New York, Chicago and Beverly Hills. Hello Gucci… how about Singapore, Hong Kong and Shanghai??? I hope they will include more stores in the process, especially with the opening of the new flagship store in Singapore, why exclude it? Anyway, just in case it never happens, watch the teaser here.

Image is courtesy of Gucci